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Image and investment: Sponsorship and women's sport

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CONTRIBUTORS:
  Author Shaw, Sally (University of Otago)
  Author Amis, John (University of Memphis)
JOURNAL:
  Journal of Sport Management [JSM], 15(3), 219 - 246.
YEAR: 2001
PUB TYPE: Journal Article
SUBJECT(S): None
DISCIPLINE: No discipline assigned
HTTP:
LANGUAGE: English
PUB ID: 103-368-305 (Last edited on 2002/03/03 18:03:44 US/Mountain)
SPONSOR(S):
 
 REFERENCES: (Display Abstract)
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[ 1 | 0 ] 1999 Worldwide sponsorship market values (2000)  London: Sponsorship Research International.
     (Book )
[ 5 | 0 ] Abratt, R.; Clayton, B.; Pitt, L.. (1987) Corporate objectives in sports sponsorship
     (Journal Article in International Journal of Internet Marketing and Advertising )
[ 6 | 39 ] Amis, J.; Pant, N.; Slack, T.. (1997) Achieving a sustainable competitive advantage: a resource-based view of sport sponsorship
     (Journal Article in Journal of Sport Management [JSM] )
[ 3 | 0 ] Amis, John; Slack, Trevor; Berrett, Tim. (1999) Sport sponsorship as distinctive competence
     (Journal Article in European journal of marketing )
[ 1 | 29 ] Arthur, D.; Scott, D.; Woods, T.. (1997) A conceptual model of the corporate decision-making process of sport sponsorship acquisition
     (Journal Article in Journal of Sport Management [JSM] )
[ 1 | 0 ] Bernstein, A.. (1999) Will the third time be the charm for WNBA?
     (Journal Article in Sport Business Journal )
[ 6 | 0 ] Berrett, T.. (1993) The sponsorship of amateur sport-government, national sport organization and corporate perspectives
     (Journal Article in Loisir et société: Society and leisure )
[ 1 | 0 ] Bryman, Alan. (1989) Research methods and organization studies  London and Boston: Unwin Hyman.
     (Book )
[ 1 | 0 ] Collinson, D.; Knights, D.; Collinson, M.. (1990) Managing to discriminate  London: Routledge.
     (Book )
[ 1 | 0 ] Connell, R.. (1985) Theorising gender
     (Journal Article in Sociology )
[ 6 | 32 ] Copeland, R.; Frisby, W.; McCarville, R.. (1996) Understanding the sport sponsorship process from a corporate perspective
     (Journal Article in Journal of Sport Management [JSM] )
[ 1 | 42 ] Cuneen, J.; Sidwell, M. J.. (1998) Gender portrayals in Sports Illustrated for Kids advertisements: a content analysis of prominent and supporting models
     (Journal Article in Journal of Sport Management [JSM] )
[ 1 | 0 ] Daddario, G.. (1997) Gendered sports programming: 1992 Summer Olympic coverage and the feminine narrative form
     (Journal Article in Sociology of Sport Journal (SSJ) )
[ 1 | 0 ] Daily, C. M.; Certo, S. T.; Dalton, D. R.. (1999) A decade of corporate women: Some progress in the boardroom, none in the executive suite
     (Journal Article in Strategic Management Journal [SMJ] )
[ 13 | 0 ] DiMaggio, P.; Powell, W.. (1983) The iron cage revisited: Institutional isomorphism and collective rationality in organizational fields
     (Journal Article in American Sociological Review ASR )
[ 3 | 0 ] Duncan, M. C.; Hasbrook, C. A.. (1988) Denial of power in televised women's sports
     (Journal Article in Sociology of Sport Journal (SSJ) )
[ 4 | 0 ] Eisenhardt, K. M.. (1989) Building theories from case study research
     (Journal Article in Academy of Management Review [AMR] )
[ 1 | 0 ] Fligstein, N.. (1985) The spread of the multidivisional form among large forms, 1919-1979
     (Journal Article in American Sociological Review [ASR] )
[ 1 | 0 ] Gardner, M. P.; Shuman, P.. (1988) Sponsorships and small businesses
     (Journal Article in Journal of small business management )
[ 1 | 0 ] Geletkanycz, Marta A.; Hambrick, Donald C.. (1997) The external ties of top executives: implications for strategic choice and performance
     (Journal Article in Administrative Science Quarterly )
[ 2 | 0 ] Gerrard, B.. (1999) The dynamics of sport sponsorship: The case of English professional football
     (Journal Article in International Journal of Sports Marketing & Sponsorship (IJSMS) )
[ 1 | 0 ] Halbert, C.; Latimer, M.. (1994) 'Battling' gendered language: an analysis of the language used by sports
     (Journal Article in Sociology of Sport Journal (SSJ) )
[ 2 | 0 ] Hargreaves, Jennifer. (1994) Sporting females: Critical issues in the history and sociology of women's sports  London and New York: Routledge.
     (Book )
[ 1 | 0 ] Haunschild, Pamela R.; Miner, Anne S.. (1997) Modes of interorganizational imitation: the effects of outcome salience and uncertainty
     (Journal Article in Administrative Science Quarterly )
[ 3 | 0 ] Hilliard, D. C.. (1984) Media images of male and female professional athletes: an interpretive analysis of magazine articles
     (Journal Article in Sociology of Sport Journal (SSJ) )
STATISTICS
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 Citations   1 
 References   65 
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