Increasing the focus on "place" in the marketing mix for facility dependent sport services
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CONTRIBUTORS:
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JOURNAL:
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YEAR:
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1999
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PUB TYPE:
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Journal Article
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SUBJECT(S):
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sport; marketing; facility; spectator
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DISCIPLINE:
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No discipline assigned
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HTTP:
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LANGUAGE:
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English
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PUB ID:
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103-342-660
(Last edited on
2002/03/24 21:52:10 US/Mountain)
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SPONSOR(S):
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REFERENCES:
(Display Abstract)
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