Emerging issues in Olympic sponsorship : implications for host cities
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CONTRIBUTORS:
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JOURNAL:
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YEAR:
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2000
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PUB TYPE:
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Journal Article
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SUBJECT(S):
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Olympic-Games; host-city; Olympic-Games,-Sydney-2000; sponsorship; marketing; tourism
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DISCIPLINE:
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No discipline assigned
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HTTP:
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LANGUAGE:
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English
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PUB ID:
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103-342-652
(Last edited on
2002/03/21 18:34:07 US/Mountain)
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SPONSOR(S):
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REFERENCES:
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