Marketing to multiple constituencies : repositioning AUS-north
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CONTRIBUTORS:
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JOURNAL:
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YEAR:
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2000
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PUB TYPE:
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Journal Article
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SUBJECT(S):
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university; sport; Australia; case-study; marketing
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DISCIPLINE:
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No discipline assigned
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HTTP:
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LANGUAGE:
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English
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PUB ID:
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103-342-651
(Last edited on
2002/03/21 19:34:33 US/Mountain)
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SPONSOR(S):
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REFERENCES:
(Display Abstract)
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Austen, B.; Bylos, A.; Crawford, N.; Shannon, B.; Thompson, C..
(1998)
AUS-north: Market research study Southport, QLD: Griffith University.
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[
1
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0
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Australian University Sport-north, .
(1998)
Sponsorship proposal Brisbane, QLD: AUS-north.
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[
1
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0
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Australian University Sport, .
(1998)
Marketing plan Brisbane, QLD: AUS.
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[
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Bourke, S..
(1998)
Profile of Australian University Sport - north and opportunities for involvement with state sporting organizations Brisbane, QLD: AUS-north.
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[
1
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Chalip, L.; Kellett, P.; Green, B. C..
(1997)
Summary report: Outcomes of the NCUSA planning forum Southport, QLD: Griffith University.
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[
1
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0
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Cross, D..
(1997)
Summary of outcomes: Conference restructure meeting St. Leonards, NSW: AUSF.
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1
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Green, B. C..
(1998)
Summary report: NCUSA forum '98 Southport, QLD: Griffith University.
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[
1
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Mahoney, D..
(1994)
Government and the universities: The "new mutuality" in Australian higher education - a national case study
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1
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McChlery, F..
(1998)
Review and recommendations Brisbane, QLD: NCUSA.
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[
1
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Oceania Sports Services, .
(1989)
AUSA Report Brisbane, QLD: Oceania Sports Services.
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[
1
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Queensland Office of Sport and Recreation, .
(1997)
Statewide Sports Development Program: Guidelines booklet for state sporting organizations and industry peak bodies Brisbane, QLD: Queensland Government.
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[
1
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Sponsorship Agreement, .
(1995)
Agreement between NCUSA and Schweppes/Cottees Pty Ltd Drinks division Brisbane, QLD: Sponsorship Agreement.
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