Globalization as valuator for traditional culture: American First Nation undergraduate
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CONTRIBUTORS:
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UNIVERSITY / COLLEGE:
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YEAR:
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2008
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PUB TYPE:
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Thesis/Dissertation
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PAGES:
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13,
213 p.
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SUBJECT(S):
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None
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DISCIPLINE:
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Business/Management
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HTTP:
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LANGUAGE:
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English
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PUB ID:
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103-447-763
(Last edited on
2009/02/09 11:57:48 US/Mountain)
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SPONSOR(S):
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ABSTRACT:
This research applied tools of Bond and Hofstede, and Matsuda and Nisbett, to measure and compare responses of First Nation undergraduate students, non-First Nation undergraduate students, and persons living in ZIP code 60015. The objective was to determine if those results were similar to the values assigned by Bond and Hofstede to the People’s Republic of China. Instrumentation of Bond and Hofstede was the source of quantitative acquisition. Constructs of Fischer, Li and Wang guided the qualitative development process. ANOVA, cluster analysis, and correlation procedures pinpointed potential cultural miscommunications. The appearance of similarity between cultures confounded rather than simplified communication. Discussions of prospective research proposed the use of Bond and Hofstede, Nisbett, Warrior-Brinksmanship, and imagery in communication.
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