Addressing the limitations of protocol analysis in the study of complex human behavior.
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ABSTRACT:
Many commentators have argued that the protocol analysis method (Ericsson & Simon,
1993) has considerable utility in the study of complex human behavior. In particular, it
has recently been suggested that this method allows for detailed analyses of human
language and cognition from a behavioral perspective. Despite this utility, however, relatively
few behavioral studies have employed this technique. In the current article, we point out
certain empirical difficulties that we have encountered in attempting to employ the protocol
analysis method to study human language and cognition. We then present a number of
solutions to these problems, which we suggest will allow for wider use of the protocol
analysis method in behavioral psychology.
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