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Towards a Pattern Language for Consumer Trust in Electronic Commerce

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CONTRIBUTORS:
  Author Kaluscha, Ewald A. (b. ----, d. ----)
  Author Grabner-Kräuter, Sonja
CONFERENCE TITLE:
  Eighth European Conference on Pattern Languages of Programs (EuroPLop'03), 25th–29th June 2003, Irsee, Germany
CONF. LOCATION: None
YEAR: 2003
PUB TYPE: Conference Paper
SUBJECT(S): consumer trust, e-commerce, design pattern, pattern language, HCI
DISCIPLINE: Computer Science
HTTP: http://www.ifi.uni-klu.ac.at/IWAS/HM/eBusiness/Staff/doc/crm_publikationen_Towards_a_Pattern_Language_for_Consumer_Trust.pdf
LANGUAGE: English
PUB ID: 103-393-096 (Last edited on 2003/08/05 06:19:59 GMT-6)
SPONSOR(S):
 
ABSTRACT:
Since the mid-1990’s the concept of trust has received increasing attention in the field of electronic commerce by many scholars and was recognized as one of the main reasons why a high number of consumers are still reluctant from buying on the Internet. During about the same period of time the idea of design patterns and pattern languages, originally developed in the field of architecture, was adopted by several human-computer interaction researchers and usability experts to create a common terminology, in order to be able to communicate on design problems and generate solutions for them. However, the notion of applying the pattern approach to the studies of consumer trust in electronic commerce has been practically unexplored by scholars so far. In this paper we overcome this gap, synthesize findings from both areas, argue for the development of a pattern language for trust in electronic commerce and present a first set of sample patterns.
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