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Permanent Seat Licenses (PSLs) as an emerging source of revenue production

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CONTRIBUTORS:
  Author McCarthy, L. M. (Seton Hall University)
  Author Irwin, R. L. (University of Memphis)
JOURNAL:
  Sport Marketing Quarterly [SMQ], 7(3), 41 - 46.
YEAR: 1998
PUB TYPE: Journal Article
SUBJECT(S): stadium; revenue; seating; license; pricing
DISCIPLINE: Recreation, Sports & Leisure Studies
HTTP: https://secure.sportquest.com/su.cfm?articleno=S-13136&title=S-13136
LANGUAGE: English
PUB ID: 103-337-801 (Last edited on 2002/02/27 18:43:51 US/Mountain)
SPONSOR(S):
 
ABSTRACT:
Permanent Seat Licenses (PSLs) have emerged as a popular form of financing among sport team owners, leagues, municipal authorities, and taxpayers. Seat licenses, which allow purchasers access to venue event season tickets, have become revenue-producing mechanisms in the world of stadium economics. This paper examines the origins of seat licensing, the role of seat licensing in the financing of major stadia, and their ultimate benefit to team/venue managers, municipal authorities, and taxpayer. Proposals are made for the successful implementation and management of seat licensing schemes, as are strategies for their future evolution as revenue sources, particularly, for sport organizations located in multipurpose arenas.
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