Kerstetter and Kovich (1997) An involvement profile of Division I women's basketball spectators

getCITED

Home Search Add Content Reports Help

Edit Publication | Edit Contributors | Delete Publication | Edit References | Edit Citations

Add to Bookstack | Show Bookstack | Change Bookstack

An involvement profile of Division I women's basketball spectators

Post a Comment

CONTRIBUTORS:

	Author:	Kerstetter, D. L. (Pennsylvania State University (main campus))
	Author:	Kovich, G. M.

JOURNAL:

Journal of Sport Management [JSM], 11(3), 234 - 249.

YEAR:

1997

PUB TYPE:

Journal Article

SUBJECT(S):

woman; basketball; spectator; questionnaire; behaviour; attitude; demography; socioeconomic-factor; man

DISCIPLINE:

Recreation, Sports & Leisure Studies

HTTP:

https://secure.sportquest.com/su.cfm?articleno=421031&title=421031

LANGUAGE:

English

PUB ID:

103-334-961 (Last edited on 2002/04/17 11:30:05 GMT-6)

SPONSOR(S):

ABSTRACT:
The primary purpose of this study was to substantiate the multidimensionality of the involvement construct in a college sport context as measured by the Consumer Involvement Profile (IP) instrument. A secondary purpose was to examine the relationship between individual spectators' sociodemographic and behavioral characteristics and involvement. A principle axis factor analysis, using an oblique rotation, determined that two involvement dimensions with eigenvalues greater than 1.00 and accounting for 63 percent of the variance existed. MANOVA and ANOVA procedures revealed a significant relationship (.05 level using the Scheffe criterion) between involvement and five independent variables. The multidimensional nature of the involvement construct was substantiated but did not duplicate earlier work by numerous authors. The relationships documented via the ANOVA procedure also challenged earlier work. Further research using the IP instrument with sports spectators would enhance our understanding of their involvement profile.

STATISTICS

Click on # to view
Citations		6
References		62
Comments		0
Quality		0/0.00
Interest		0/0.00
View(er)s		7/1562

Quality
	N/A
High
	7
	6
	5
	4
	3
	2
	1
Low

Interest
	N/A
High
	7
	6
	5
	4
	3
	2
	1
Low

Prev | Next