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Dr. Andrew A. Mitchell (b.1939, d. ----)

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POSITION(S) / JOB TITLE(S):

Professor

AREAS OF EXPERTISE:

ACADEMIC RANK:

Professor

FACULTY/DEPARTMENT:

Management, Rotman School of

INSTITUTION/ORGANIZATION:

University of Texas at Arlington

EMAIL: (Homepage)

Only Visible to Members of getCITED

HIGHEST DEGREE:

Doctorate

DEGREE FROM:

University of California Berkeley

SEX / LANGUAGE:

Male / English

LAST LOGIN:

Unknown

MEMBER ID:

1044-0964 (Last changed on 2002/06/14 19:41:25)

EDITED BOOKS IN REVERSE CHRONOLOGICAL ORDER

Editor
[ 0 | 1 ]

Mitchell, A. A.. (1993) Advertising exposure, memory and choice Hillsdale, NJ: Lawrence Erlbaum Associates.

(Book, Edited )

Editor
[ 0 | 1 ]

Alwitt, Linda F.; Mitchell, Andrew A.. (1985) Psychological processes and advertising effects: Theory, research, and applications Hillsdale, N.J.: L. Erlbaum Associates.

(Book, Edited )