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Display All
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Dr. Ronald E. McCarville
(b. ----,
d. ----)
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( Prev | Next )
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| JOURNAL ARTICLES IN REVERSE CHRONOLOGICAL ORDER
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Author
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Johnson Tew, C. P.; Havitz, M. E.; McCarville, R. E..
(1999)
Origins of municipal programming decisions: A challenge to conventional wisdom.
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Author
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0
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37
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McCarville, R. E.; Flood, C. M.; Froats, T. A..
(1998)
The effectiveness of selected promotions on spectators' assessments of a nonprofit sporting event sponsor
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Author
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1
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McCarville, R. E..
(1997)
The anchoring effect of price-last-paid information on willingness to pay levels.
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Author
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6
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32
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Copeland, R.; Frisby, W.; McCarville, R..
(1996)
Understanding the sport sponsorship process from a corporate perspective
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Author
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3
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McCarville, R. E..
(1996)
The importance of price last paid in developing price expectations for a public leisure service
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Author
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1
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0
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McCarville, R. E.; Reiling, S. D.; White, C. M..
(1996)
The role of fairness in users' assessments of first-time fees for a public recreation service
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1
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McCarville, R. E..
(1995)
Pricing for public leisure services: An ethical dilemma?
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3
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Weppler, K. A.; McCarville, R. E.
(1995)
Understanding organizational buying behavior to secure sponsorship
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Author
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4
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40
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McCarville, R. E.; Copeland, R. P..
(1994)
Understanding sport sponsorship through exchange theory
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Author
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1
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0
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Havitz, M. E.; Green, T. R.; McCarville, R. E..
(1993)
Testing the contextual stability of three involvement scales.
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Author
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3
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0
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McCarville, R. E.; Crompton, J. L.; Sell, J. A..
(1993)
The influence of outcome messages on reference prices
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1
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0
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McCarville, R. E.; Smale, B. J. A..
(1993)
Perceived constraints to leisure participation within five activity domains.
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Author
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1
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0
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McCarville, R. E.; Smale, B. J..
(1992)
The use of pricing by municipal recreation agencies in the delivery of leisure services
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Author
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3
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0
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McCarville, R. E..
(1991)
An empirical investigation of the influence of cost information on willingness to pay for public aerobic classes
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Author
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1
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0
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McCarville, R. E.; Crompton, J. L..
(1988)
Selected local park and recreation financial indicators in the first half of the 1980's: A challenge to the cnoventional wisdom
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Author
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0
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0
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McCarville, R. E.; Crompton, J. L..
(1987)
Propositions addressing perceptions of reference price for public recreation services
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Author
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2
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0
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McCarville, R. E.; Crompton, J. L..
(1987)
An empirical investigation of the influence of information on reference prices for public swimming pools.
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