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Corporate involvement in sport sponsorship
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CONTRIBUTORS:
  Author:  Slack, T. (University of Alberta)
  Author:  Berrett, T. (University of Alberta)
INSTITUTION ID:
  Canadian Sport and Fitness Marketing, Inc
SERIES:
 
YEAR: 1995
PUB TYPE: Report
REPORT NUMBER: None
PAGES:
SUBJECT(S): None
DISCIPLINE: Recreation, Sports & Leisure Studies
HTTP:
LANGUAGE: English
PUB ID: 103-373-528 (Last edited on 2002/03/10 12:49:16 US/Mountain)
SPONSOR(S):
 
 CITATIONS: (Display Abstract)
   
[ 0 | 48 ] Berrett, Tim; Slack, Trevor. (2001) A framework for the analysis of strategic approaches employed by non-profit sport organizations in seeking corporate sponsorship
     (Journal Article in Sport Management Review [SMR] )
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