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Measuring the involvement construct

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CONTRIBUTORS:
  Author Zaichkowsky, J. (Simon Fraser University)
JOURNAL:
  The Journal of consumer research, 12(??), 341 - 352.
YEAR: 1985
PUB TYPE: Journal Article
SUBJECT(S): None
DISCIPLINE: No discipline assigned
HTTP:
LANGUAGE: English
PUB ID: 103-368-518 (Last edited on 2004/09/28 15:41:06 GMT-6)
SPONSOR(S):
 
 CITATIONS: (Display Abstract)
   
[ 0 | 38 ] Kyle, Gerard; Chick, Garry. (2002) The social nature of leisure involvement.
     (Journal Article in Journal of leisure research )
[ 1 | 24 ] Laverie, Debra A.; Arnett, Dennis B.. (2000) Factors affecting fan attendance: The influence of identity salience and satisfaction.
     (Journal Article in Journal of leisure research )
[ 4 | 27 ] Havitz, Mark E.; Dimanche, Frédéric. (1999) Leisure involvement revisited: Drive properties and paradoxes.
     (Journal Article in Journal of leisure research )
[ 0 | 37 ] McCarville, R. E.; Flood, C. M.; Froats, T. A.. (1998) The effectiveness of selected promotions on spectators' assessments of a nonprofit sporting event sponsor
     (Journal Article in Journal of Sport Management [JSM] )
[ 6 | 62 ] Kerstetter, D. L.; Kovich, G. M.. (1997) An involvement profile of Division I women's basketball spectators
     (Journal Article in Journal of Sport Management [JSM] )
[ 3 | 39 ] Park, Se-Hyuk. (1996) Relationships between involvement and attitudinal loyalty constructs in adult fitness programs.
     (Journal Article in Journal of leisure research )
[ 4 | 40 ] McCarville, R. E.; Copeland, R. P.. (1994) Understanding sport sponsorship through exchange theory
     (Journal Article in Journal of Sport Management [JSM] )
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