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The Value of Formal Planning for Strategic Decisions: Review of Empirical Research

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CONTRIBUTORS:
  Author Armstrong, J. Scott (The Wharton School of the University of Pennsylvania)
JOURNAL:
  Strategic Management Journal, 3(??), 197 - 211.
YEAR: 1982
PUB TYPE: Journal Article
SUBJECT(S): Marketing
DISCIPLINE: No discipline assigned
HTTP: http://marketing.wharton.upenn.edu/ideas/pdf/armstrong2/valueofformalplanning.pdf
LANGUAGE: English
PUB ID: 103-428-861 (Last edited on 2006/07/24 20:20:47 GMT-6)
SPONSOR(S):
 
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