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EDITORIAL BOARD:
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PUBLISHER:
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START/END YEAR:
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1992 -
Present
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PUB TYPE:
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Journal/Periodical/Series
(Peer reviewed, 4 item(s) per year)
ISSN: 1061-6934
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SUBJECT(S):
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Sports; Marketing; Periodicals; United States
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DISCIPLINE:
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No discipline assigned
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LC NUMBER:
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GV716 .S6355
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HTTP:
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LANGUAGE:
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English
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DISPLAY ABSTRACT:
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No
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PUB ID:
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100-651-154
(Last edited on
2002/05/10 14:27:29 GMT-6)
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ARTICLES/BOOKS:
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4(4):
9 -
12 |
[
1
|
0
]
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Tapping new markets: women as sport consumers (1995)
Branch, D. D..
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4(4):
13 -
24 |
[
2
|
0
]
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Sponsorship-linked marketing development (1995)
Cornwell, T. B..
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4(4):
25 -
28 |
[
0
|
0
]
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Segmenting the triathlon association membership market: an Australian example (1995)
Chang, M. G. S. J.; Johnson, L. W..
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4(4):
29 -
39 |
[
5
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0
]
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Variables affecting the spectator decision to attend NBA games (1995)
Zhang, James J.; Pease, Dale G.; Hui, S. C.; Michaud, T. J..
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4(4):
41 -
46 |
[
2
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0
]
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Sport involvement: a relevant individual difference factor in spectator sports (1995)
Lascu, D. N.; Giese, T. D.; Toolan, C.; Guehring, B.; Mercer, J..
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STATISTICS
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Click on # to view
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Citations
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3
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Entries
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210
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Citations
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of Entries
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117
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126/10537
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