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EDITORIAL BOARD:
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PUBLISHER:
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START/END YEAR:
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1992 -
Present
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PUB TYPE:
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Journal/Periodical/Series
(Peer reviewed, 4 item(s) per year)
ISSN: 1061-6934
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SUBJECT(S):
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Sports; Marketing; Periodicals; United States
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DISCIPLINE:
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No discipline assigned
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LC NUMBER:
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GV716 .S6355
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HTTP:
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LANGUAGE:
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English
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DISPLAY ABSTRACT:
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No
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PUB ID:
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100-651-154
(Last edited on
2002/05/10 14:27:29 GMT-6)
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| DISPLAY CONTENTS:
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ARTICLES/BOOKS:
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<<<
1
2
>>>
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2(1):
27;30 -
34 |
[
0
|
0
]
|
Perceptions of student-athlete graduation rates as an evaluation criterion for head football coaches (1993)
Waggoner, R. G.; Ammon, R.; Veltri, F. R..
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2(1):
7 -
16 |
[
0
|
0
]
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Operational protocol analysis of sport and collegiate licensing programs (1993)
Irwin, R. L.; Stotlar, D. K..
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2(1):
17 -
25 |
[
0
|
0
]
|
Spectators' views of LPGA golf events (1993)
Hansen, H.; Gauthier, R..
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2(1):
35 -
43 |
[
2
|
0
]
|
Sponsorship and the Olympic Winter Games (1993)
Stotlar, D. K..
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2(1):
47 -
56 |
[
1
|
0
]
|
Intermediate measures and recognition testing of sponsorship advertising at an LPGA tournament (1993)
Cuneen, J.; Hannan, M. J..
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2(2):
9 -
11 |
[
0
|
0
]
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Obstacles and opportunities for the marketing and sponsoring of sport in Russia (1993)
Graham, P. J.; Lelchitski, B..
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2(2):
13 -
16 |
[
0
|
0
]
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How an event on foreign soil is setting the trend for the future of big event sponsorship (1993)
Dixon, D..
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2(2):
17 -
23;26 |
[
0
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0
]
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Atlanta 1996: a status report (1993)
Arani, A. A..
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2(2):
27 -
30 |
[
1
|
0
]
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Sport marketing opportunities in the Commonwealth of Independent States (1993)
Irwin, R.; Graham, P. J..
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2(2):
31 -
42 |
[
0
|
0
]
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Some legal issues associated with international sports marketing (1993)
Townley, S..
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2(2):
43 -
45 |
[
0
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0
]
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Attracting foreign sponsorship for American events: the myth (1993)
Woods, S. M..
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2(3):
7 -
7 |
[
0
|
0
]
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Is marketing the true "white knight" in college sports? (1993)
Schoenadel, T..
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2(3):
9 -
16 |
[
0
|
0
]
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The rise of the Louisville Slugger in the mass market (1993)
Miller, L. K.; Fielding, L. W.; Pitts, B. G..
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2(3):
17 -
23 |
[
1
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0
]
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Assessing the economic impact and financial return on investment of a national sporting event (1993)
Turco, D. M.; Navarro, R..
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2(3):
27 -
32 |
[
4
|
0
]
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Number one principle for sporting events seeking corporate sponsors: meet benefactor's objectives (1993)
Kuzma, J. R.; Shanklin, W. L.; McCally, J. F..
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2(3):
33 -
37 |
[
1
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0
]
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An assessment of economic impact techniques for small sporting events (1993)
Wang, P.; Irwin, R. L..
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2(3):
38 -
43 |
[
3
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0
]
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Sponsorship and the Olympic Games: the consumer perspective (1993)
Sandler, D. M.; Shani, D..
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2(3):
44 -
48 |
[
1
|
0
]
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Sport marketing and sponsoring: the experience of Greece (1993)
Asimakopoulos, M. K..
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2(4):
7 -
7 |
[
0
|
0
]
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Hats off to the Colonial Athletic Association and the University of Richmond (1993)
Schoenadel, T. L..
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2(4):
9 -
14 |
[
0
|
0
]
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Current trends in use, design/construction, and funding of sport facilities (1993)
Pate, D. W.; Moffitt, E.; Fugett, D..
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2(4):
15 -
20 |
[
0
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0
]
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A comparison of selected methods of concession cash distribution in indoor sporting facilities (1993)
Byrd, M. J.; Turner, E. T..
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2(4):
21 -
28 |
[
0
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0
]
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Female spectators: marketing implications for professional golf events (1993)
Gauthier, R.; Hansen, H..
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2(4):
29 -
35 |
[
0
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0
]
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The event pyramid: an effective management strategy (1993)
Brown, S. C.; Sutton, W. A.; Duff, G..
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2(4):
37 -
46 |
[
0
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0
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Sport marketing quarterly subscriber survey (1993)
Branch, D..
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2(1994):
7 -
7 |
[
0
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0
]
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SMQ: managing editor's report (1994)
No contributors listed.
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STATISTICS
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Citations
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3
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Entries
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210
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Citations
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of Entries
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117
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