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European journal of marketing

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EDITORIAL BOARD:
None listed
PUBLISHER:
  MCB Publications  (Bradford, West Yorkshire)
START/END YEAR: 1971 - Present
PUB TYPE: Journal/Periodical/Series (Unknown review procedure, 12 item(s) per year)  ISSN: 0309-0566
SUBJECT(S): Marketing; Periodicals
DISCIPLINE: No discipline assigned
LC NUMBER: HF5410 .E87
HTTP: http://firstsearch.oclc.org
LANGUAGE: English
DISPLAY ABSTRACT: No
PUB ID: 100-542-990 (Last edited on 2005/01/17 21:00:13 US/Mountain)
DISPLAY CONTENTS:
Volume: Issue:
Year (YYYY):

 ARTICLES/BOOKS:
   
25(11): 5 - 10 [ 3 | 0 ] Sponsorship - Legitimising the medium (1991) Meenaghan, T..
25(11): 11 - 21 [ 2 | 0 ] Prioritizing the sponsorship audience (1991) Crowley, M. G.
25(11): 22 - 30 [ 1 | 0 ] Sponsorship: The research contribution (1991) Parker, K..
25(11): 31 - 38 [ 3 | 0 ] Sponsorship and the image of the sponsor (1991) McDonald, C..
25(11): 39 - 56 [ 2 | 0 ] Sponsorship and the drinks industry in the 1990s (1991) Meerabeau, E.; Gillett, R.; Kennedy, M.; Adeoba, J.; Byass, M.; Tabi, K..
25(11): 39 - 56 [ 1 | 0 ] Sponsorship and the drinks industry in the 1990's (1991) Meerabeau, E.; Gillet, R.; Kennedy, M.; Adeoba, J.; Byass, M.; Kingsley, T..
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